Policy

Section 1

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase, request a quote, or contact us – or attempt to make a purchase, request a quote, or contact us – through the Site, we collect certain information from you, including – but not limited to – your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

We use third party solutions to aid in the customer relationship management and marketing of both our existing customers and potential customers. This information is gathered via a network of online inputs and collated into a fashion allowing us to offer information, advertising, and marketing.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

Section 2

How Do We Use Your Personal Information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;

• Screen our orders for potential risk or fraud; and

• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

• We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

• We use the Device Information for marketing, advertising, and retargeting across websites and social networks.

Section 3

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use HubSpot for customer relations management and marketing – please read more about how HubSpot uses your Personal and Device Information at their legal information portal: https://legal.hubspot.com/. We also use Google Analytics to help us understand how our customers use the Site – please read more about how Google uses your Personal and Device Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Section 4

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Section 5

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Section 6

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Email marketing from Label Aid, Inc. is provided via HubSpot and will include information at the bottom (footer) of the email message with information on managing your communications and information with us, as well as unsubscribing.

Section 7

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Section 8

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Section 9

Assurances

Based upon the information provided by LABEL AID INC regarding its policies, procedures, and technical systems that store, process and/or transmit cardholder data, LABEL AID INC has performed the required procedures to validate compliance with the PCI DSS, the best practices designed to protect merchants and consumers from data security breaches and fraud verified by CompliAssure powered by Aperia. CompliAssure Verification tool is available below.

Section 10

Information

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@labelaidinc.com or by mail using the details provided below:

Label Aid, Inc.
608 Rye Beach Road
Huron, OH, 44839
United States